Products that help save lives.
Airbus Defense and Space builds the majority of the nations' 9-1-1 systems, I've built a wide array of critical internal and external web properties and applications. My efforts increased sales leads by $25 million and a traffic increase of 500%.
UX has always been a problem for Airbus. Primarily becuase the division I work for builds and sells 911 emergency equipment, not defense or space related products.
I solved this by using strong public safety images, clear navigation and clean design.